Wishberg – The Mumbai based consumer startup that allows users to build their “One wishlist for Life” announced that it has received seed investment led by early stage fund India Quotient. The round also includes participation from angels like Vijay Shekhar Sharma (Chairman and Managing Director of One97 Communications), Uday Sodhi (CEO of HeadHonchos) and others investors. The amount of
investment was not disclosed.
Wishberg currently allows people to build and share their bucket list. The company recently announced features that includes The Future Timeline (setting target dates to complete the wishes), Secret Wishes (adding wishes anonymously), Trending wishes (let users discover interesting wishes shared by others) and allowing users to wish for practically anything.
“W e look at wishes differently, they are future intents. We noticed people build wishlists across multiple websites, including ecommerce stores – for books, movies, fashion, travel, personal and others. We believe there should be only one wishlist to manage for anyone, Wishberg started on this thought. Content, Commerce and Wishlist are three different plays, our focus is wishlist.” says Pravin Jadhav, Founder and CEO of Wishberg.
The startup will shortly introduce more features that will aspire users to achieve their wishes, collaborate and inspire others. Wishberg will also introduce channels to fullfil their wishes.“Over the last few months we noticed users have started using Wishberg to manage their bucketlist and we have changed our positioning towards that. The funds will be utilized for our continued efforts in product development and to add engineering and design talent to the team.” says Kulin Shah, Co-founder and COO at Wishberg.
The Mumbai based startup is now a 9 member strong team. Founded by Pravin Jadhav, who was earlier Product Head (Ecommerce & Mobile) at Rediff.com India Limited and Product & Marketing Head at advertising technology venture – Ohana Media; and Kulin Shah, ex-Senior Investment Manager at Reliance Venture Asset Management, venture capital arm of Reliance ADAG.
—For further information about Wishberg, please visit: www.wishberg.com
