Across all business demographics and industries, one solution is on the top of everyone’s mind, artificial intelligence. 2023 is the year brands finally make the shift to artificial intelligence implementation owing to rising costs as well as a need to do more with less.
Last week, South Korean startup Rebellions launched an artificial intelligence chip, looking to win government contracts as Seoul looks to fill places with local companies in the burgeoning artificial intelligence industry.
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The significance of artificial intelligence has become so high that even the Indian government has offered an olive branch to Meta to collaborate as a ‘trusted’ artificial intelligence partner.
Big Tech Rides the AI Boom
Big tech has, obviously, been at the forefront of artificial intelligence explosion, even apart from the chatbots. In January, BuzzFeed informed of a plan to use the tech to personalize and enrich its online quizzes and content.
The entire knowledge economy is going to see a transformation in how artificial intelligence helps out with repetitive aspects of your work and makes it generally more pleasant and fulfilling. This is going to apply to almost anything—designing new molecules to create medicine, making manufacturing “recipes” from 3D models, or simply writing and editing
Kevin Scott, the CTO of Microsoft
Amazon Robotics has been working on eliminating the need for barcodes with the help of multimodal identification. Also, Project Kuiper, Amazon announced last year that its satellite broadband program will launch two prototype satellites on a United Launch Alliance mission to test system performance in space.
Zoox, an Amazon-owned company, has been testing its driverless taxis on public roads, with passengers. The taxis don’t have steering wheels or pedals.
Predictions for AI Are Big
Recently, Kevin Scott, the CTO of Microsoft listed GitHub Copilot, a large language model-based system that turns NLP into code, generative image models like DALL-E 2, and recent improvements with harnessing machine learning for protein design, as the three top advancements in artificial intelligence in 2022. While these were big, 2023, he says, will be even bigger for AI.
“The entire knowledge economy is going to see a transformation in how artificial intelligence helps out with repetitive aspects of your work and makes it generally more pleasant and fulfilling. This is going to apply to almost anything—designing new molecules to create medicine, making manufacturing “recipes” from 3D models, or simply writing and editing.”
Read more: 2023 AI predictions: Rising costs will drive brand AI adoption
Looking into 2023, Olga Beregovaya, the VP of artificial intelligence and Machine Translation at artificial intelligence and translation management platform Smartling, believes that brands will call on the tool – with many foolishly relying on it as a one size fits all solution.
She adds that artificial intelligence will lead to doing more with less in today’s current economy. “Reliance on automated content generation will play a huge role as people look to do more with less. The shift in how organizations will conduct business will impact how project managers work, taking on a data analyst role to create boundaries for artificial intelligence to operate independently in.”
