The Tech Panda takes a look at recently launched gadgets & apps in the market.
Crossbeats, Indian smartwatch & wireless audio brand launched the Aura Smartwatch.
Abhinav Agarwal, Co-founder, of Crossbeats said, “We are very excited to introduce Aura to the people and invite everyone to experience the blend of style, technology, and adventure that the Smartwatch offers.”
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Lectrix EV is launching a special-edition EV Scooter to commemorate the landmark moment in India’s space ambitions. Lectrix will make limited units of the special edition scooter.
MD & CEO, K. Vijaya Kumar of Lectrix EV said, “For today’s Indian Gen Z, sky is the limit. Or is it? They aim for the moon! The Indian moon mission shows how far you can go when you have the ambition and the right technology to take you there. At Lectrix, we want to encourage our consumer in setting and reaching their own personal goals. I am really excited about Moonshine. To do this we had strong belief in the new era of India’s space age. This is for everyone to remember and cherish.”
“This is not just one more social post as a part of moment marketing. It is walking the talk to allow customers to celebrate this landmark moment by actually offering a product that people can be proud to own. So, we designed a special look for the LXS Moonshine including a special badge. Riding the LXS Moonshine is like wearing a badge of pride.”
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Lectrix Moonshine sports a golden emblem – two arrows facing the sky to connote India’s emerging space age. This ‘space age’ symbol is in fact a modification of Lectrix’s brand logo.
Indian wearable brand Bluei has launched two products- ‘Rocker R10 Avante’ soundbar and ‘Blockbuster’ neckband.
Akhilesh Chopra Director of Bluei said, “Bluei is dedicated to creating and providing Indian consumers with high-quality and sophisticated audio products at a very reasonable cost. We are sure that Rocker Avante soundbar and Blockbuster product would resonate with Indian customers. It is flawlessly created to provide the best user experience possible and is made for all purposes, whether travelling, working, or hosting parties. We sell our product at a low price because we want to serve every age group and user.”
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Rocker R10 Avante
Bluei Blockbuster
Amazfit, a smart wearables brand owned by Zepp Health, a health technology company, launched the Amazfit Bip 5 smartwatch.
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GOVO, audio technology company, launched its newest addition the GOVO GoSurround 300 Soundbar.
Varun Poddar, Founder of GOVO said, “We are delighted to introduce the GOVO GoSurround 300 Soundbar, where innovation and technology converge. Our aim is to expand our audio products that are of superb quality. As many people are starting to use smart speakers, we’re excited to offer our customers the GOVO GoSurround 300 Soundbar. With this new product, we’re confident that we can make our tech-savvy customers happy and give them an amazing experience of the products.”
The Why
The consumer speaker market in India is expected to develop at a compound annual growth rate (CAGR) of 9.39% by 2027. Particularly, the demand for home audio products, notably Soundbars, remains strong within the Indian market. The Home Audio Market Size report provides important information about how much this industry is currently worth. It also explains how the market is divided and the potential for growth in this industry.
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