Cryptocurrencies are seeing adoption everywhere, and in India, women investors are on the rise.
Investing and building wealth has always been portrayed as a man’s domain. Women are usually dependent on their male counterparts in the family or friend circle to guide them in taking investment decisions. However, recent statistics say otherwise.
BuyUcoin, a digital asset exchange platform, found that more than one-fourth of investors on the platform are women, and they are good.
More women are joining the workforce every year and they are generating sufficient surplus funds to invest in digital assets for achieving their financial goals
Shivam Thakral, CEO of BuyUcoin
“Women are astute investors and take a calculated risks with their investments. Traditionally, women have invested in gold, real estate, post office schemes, and recurring deposits but with greater exposure to news about modern investment avenues, there has been a paradigm shift in their investment pattern. More women are joining the workforce every year and they are generating sufficient surplus funds to invest in digital assets for achieving their financial goals,” Shivam Thakral, CEO of BuyUcoin.
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Women users today are equipped with the right set of tools and information to take independent investment decisions. The choice of investment for women is no longer influenced by the male members of the family.
Raisa Kazi, VP of Marketing, Liminal says women are taking charge of their finances as they are becoming aware of opportunities out there.
“Wearing a thinking hat on investments has never been a women’s forte, and this is what society has been telling her. But this isn’t true, given the current scenarios. Women are taking charge of their financial standings as they are getting exposed to information and learnings via all the channels and opportunities that are available. Globally 21% of crypto investors are women, in fact, most finance influencers are women, and this says the time has already changed,” she says.
Women have excellent decision-making skills, the ability to hold and keep patience in difficult situations, and access risks and build for their loved ones. These innate skills come in handy while investing too
Raisa Kazi, VP of Marketing, Liminal
“Women have excellent decision-making skills, the ability to hold and keep patience in difficult situations, and access risks and build for their loved ones. These innate skills come in handy while investing too,” she adds.
Real estate saw massive growth in 2022, and women investors were buying homes as governments offered lucrative interest rates. Women are also investing in stocks and growing by over 70% year-on-year, and their portfolios are performing even better than their male counterparts because of the capacity to stay invested.
“In crypto, women have shown fierce attitudes and invested and built wealth, riding the wave as and when needed,” she states.
Kazi herself invested in some digital assets after doing her research.
“Post last year’s dip, I saw a remarkable recovery in my portfolio at the start of this year. My portfolio is up by 30%, and I also earned staking rewards, a passive income that adds further value to my investments,” she shares.
Read more: India’s young women: Independent but stressed
According to BuyUCoin data, the top 5 geographies for women’s investors on its platform include 18% – Delhi NCR, 14% – Maharashtra, 10% – Karnataka, 7% – Uttar Pradesh, and 5.5%- Tamil Nadu. Also, the top five coins for women investors happen to be Bitcoin (30%), XRP (12%), Ethereum (25%), Doge (23%), and Matic (10%).
30% of women investors are engineers and IT professionals, 5% are creators, 15% are in finance, 15% are self-employed or real estate, and 15% are in education and homemaking. The platform noted the average ticket size for women investors to be INR 14,000-15,000. 75% of women are in the age group 21-36 years, while 12% are between 36-44 years.
